From Confusion to Clarity: Taking real carbon action with Brightly

Today on Highways Voices, we cut through carbon reduction confusion, and look at taking meaningful action.

We’re joined by Brightly to talk Carbon Literacy, which is an understanding of carbon emissions associated with everyday activities and the ability and motivation to reduce them, as well as being about being aware of the impact of our choices, both as individuals and businesses.

Subscribe to Highways Voices free on Apple Podcasts, Spotify, Amazon Music, Google Podcasts or Pocket Casts and never miss an episode!

Brightly has recently taken action on this, being accredited themselves as a business, and now they are using that learning to help local authorities with their targets.

Our guest is Zoe Sterling-Wall, Business Development Manager for Sustainability at Brightly, who chatted to Adrian Tatum and discussed how carbon literacy training can simplify decision-making and empower action across entire highway networks. They also discuss how organisations like Brightly are leading by example and helping local authorities embed sustainability into operations, and you'll hear her advice about practical, scalable strategies to foster collaboration and accountability across departments and supply chains.

Highways Voices is brought to you with our partners the Transport Technology Forum, LCRIG, ADEPT and ITS UK.