Episode 49

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Published on:

21st Jan 2025

Designing Transport for Humans with Rory Sutherland and Pete Dyson

Are we designing transport systems that truly serve human needs, or are we stuck in outdated metrics of speed and efficiency? Two leading behavioural scientists, Rory Sutherland and Pete Dyson discuss their book Transport for Humans: Are We Nearly There Yet on this week's Highways Voices.

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This episode dives into how understanding human psychology can revolutionise transportation design. Whether you're struggling with inefficient commutes, complex travel systems, or the challenges of sustainable infrastructure, this conversation offers fresh perspectives tailored for decision-makers in highways and travel technology.

You'll learn their views on why focusing on user perception over traditional metrics like speed can lead to smarter, more effective solutions, how looking at behaviour can avoid costly mistakes in transport planning and policy and took a look at innovative approaches to road pricing, smart motorways, and multimodal travel that prioritise human behaviour and equity.

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About the Podcast

Highways Voices: Talking Roads and Transport Technology innovation
The highways and transport technology industries' podcast from Highways-News.com
The Highways Voices podcast is a must-listen for professionals in the Highways and Transport Technology industries covering construction, maintenance, Intelligent Transport Systems and Public Transportation.

Presented by leading journalists Paul Hutton and Adrian Tatum, you’ll hear industry leaders sharing insights you won’t hear anywhere else, giving you a taste of the latest thinking about the sector's new techniques and technologies, collaborations and innovations. All in the time it takes for an average daily commute (or dog walk!).

We bring you keynote-speaker quality guests into your phone or laptop, ensuring every time you listen you’ll learn something new you can use in your day-to-day job.

Plus, you'll catch up with the top stories from the daily newsletters sent by Highways-News.com and hear the latest from our podcast partners LCRIG, the TTF, ADEPT and ITS UK.

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Highways Voices

Highways Voices is the weekly podcast from Highways-News.com. In it, Paul Hutton and Adrian Tatum speak to thought leaders, decision makers and inventors in the highways and transport technology industries. New editions are unloaded every Wednesday.